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History. The term "Cyber Monday" was coined by Ellen Davis, and was first used within the ecommerce community during the 2005 holiday season. According to Scott Silverman, the head of Shop.org, the term was coined based on 2004 research showing "one of the biggest online shopping days of the year" was the Monday after Thanksgiving (12th-biggest day historically).
Last year, almost 50% of shoppers took advantage of pre-Thanksgiving holiday sales according to the National Retailer Federation (fun fact: the NRF coined the term ‘Cyber Monday’ in 2005). And ...
Small Business Saturday is a marketing initiative created and promoted by American Express to encourage holiday shopping on the Saturday after Thanksgiving in the United States, during one of the busiest shopping periods of the year. This Saturday is always the last one in November, so it falls between November 24 and November 30.
Thanksgiving, Black Friday, Buy Nothing Day, Small Business Saturday, Cyber Monday, and Christmas. GivingTuesday, often stylized as #GivingTuesday for the purposes of hashtag activism, is the Tuesday after Thanksgiving in the United States. It is touted as a "global generosity movement unleashing the power of people and organizations to ...
Cyber Week — the five-day period between Thanksgiving and Cyber Monday — brought a windfall of $38 billion. Cyber Monday rings in $12.4 billion in sales as consumers hunt for bargains [Video ...
Cyber Monday, as the first Monday after the Thanksgiving holiday has become known as merchants step up online promotions, is set to be the biggest online shopping day of the year in the United States.
In 2013, Cyber Monday online sales grew by 18% over the previous year, hitting a record $1.73 billion, with an average order value of $128. In 2014, Cyber Monday was the busiest day of the year with sales exceeding $2 billion in desktop online spending, up 17% from the previous year.
In recent years, the distinction between Black Friday and Cyber Monday deals has become less clear, as many retailers offer online savings throughout the entire Thanksgiving weekend. Some ...
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