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Oakley, Inc. is an American company headquartered in Foothill Ranch, California, which is an autonomous subsidiary of Luxottica.The company designs, develops and manufactures sports performance equipment and lifestyle pieces including sunglasses, safety glasses, eyeglasses, sports visors, ski/snowboard goggles, watches, apparel, backpacks, shoes, optical frames, and other accessories.
Luxottica. Luxottica Group S.p.A. is an Italian eyewear conglomerate based in Milan. As a vertically integrated company, Luxottica designs, manufactures, distributes, and retails its eyewear brands all through its own subsidiaries. The company, presently organized as a subsidiary of EssilorLuxottica which formed when the Italian conglomerate ...
Hunter S. Thompson was known for wearing yellow-tinted driving glasses. When driving a vehicle, particularly at high speed, dazzling glare caused by a low Sun, or by lights reflecting off snow, puddles, other vehicles, or even the front of the vehicle, can be lethal. Sunglasses can protect against glare when driving.
Buy one, get one free. " Buy one, get one free " or " two for the price of one " is a common form of sales promotion. Economist Alex Tabarrok has argued that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion ...
A photochromic eyeglass lens, part of the lens darkened after exposure to sunlight while the other part remained covered. A photochromic lens is an optical lens that darkens on exposure to light of sufficiently high frequency, most commonly ultraviolet (UV) radiation. In the absence of activating light, the lenses return to their clear state.
Rebate (marketing) In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into ...
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