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Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product . Customarily, coupons are issued by manufacturers of consumer packaged goods [1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...
Pocket FM was founded in 2018 by Rohan Nayak, Nishanth KS (both alumni of IIT Kharagpur) along with Prateek Dixit. [5] The company's app on Google Play surpassed 100 million downloads in 2023. [6] Pocket Novel, an online reading platform, was officially launched by the company in 2024 after a year-long beta phase.
Checkout dispensers: On checkout, the customer is given a coupon based on products purchased. Mobile couponing: Coupons are available on a mobile phone. Consumers show the offer on a mobile phone to a salesperson for redemption. Online interactive promotion game: Consumers play an interactive game associated with the promoted product.
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My Coke Rewards was a customer loyalty marketing program for The Coca-Cola Company. Customers entered codes found on specially marked packages of Coca-Cola products on a website. Codes could also be entered "on the go" by texting them from a cell phone. These codes were converted into virtual "points" which could in turn be redeemed by members ...
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