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Abercrombie Kids (stylized as abercrombie kids) is a children's clothing brand owned by Abercrombie & Fitch, introduced in 1998. Originally targeting high school consumers aged 13–18 as "abercrombie" its focus has shifted to the 7–14 market as "abercrombie kids", [3] the concept is designed as the children's version of its parent company A&F.
The history of Abercrombie & Fitch began in the 19th century and extends into the 21st century. Key figures who changed and influenced the course of Abercrombie & Fitch 's history include co-founders David T. Abercrombie and Ezra Fitch, Limited Brands and Michael Jeffries, the former chairman and CEO. [ 1]
Abercrombie Kids Prep-school by Abercrombie & Fitch [85] Themed as "classic cool" for kids 7 through 14, [2] this is the children's version of Abercrombie & Fitch. Hollister Co. Southern California by Abercrombie & Fitch [85] Themed after "SoCal" for teenagers 14 through 18, [2] with significantly lower prices than its parent brand. Gilly Hicks
Aéropostale Inc., is an American shopping mall –based retailer of casual apparel and accessories, principally aimed at young adults and teenagers. [2] Aéropostale maintains control over its proprietary brands by designing, sourcing, marketing, and selling all of its own merchandise. The company sells via Aéropostale stores in the United ...
It launched a children's brand, abercrombie kids, and another teen subsidiary, Hollister Co., within a few years. Jeffries built Abercrombie in large part through sexualized marketing.
Michael Stanton Jeffries (born 1944 or 1945) [1] is an American businessman who was Chairman and CEO of clothing retailer Abercrombie & Fitch from 1992 to 2014. During Jeffries' tenure, he engineered a turnaround of Abercrombie & Fitch from a "fashion backwater" losing $25 million yearly to a lifestyle brand grossing $2 billion yearly by 2006, though this approach courted controversy with the ...
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Pages in category "Abercrombie & Fitch brands". The following 6 pages are in this category, out of 6 total. This list may not reflect recent changes .
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