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  2. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    This figure depicts how companies organize to create content in harmony. Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used by businesses in order to achieve the following goals: attract attention and generate leads, expand their customer base ...

  3. Blog - Wikipedia

    en.wikipedia.org/wiki/Blog

    DNS. Email. v. t. e. A blog (a truncation of " weblog ") [1] is an informational website consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order so that the most recent post appears first, at the top of the web page. In the 2000s, blogs were often the work of a single ...

  4. List of style guides - Wikipedia

    en.wikipedia.org/wiki/List_of_style_guides

    MHRA Style Guide. Microsoft Manual of Style. MLA Handbook. The New York Times Manual. The Oxford Guide to Style/New Hart's Rules. Oxford Standard for Citation of Legal Authorities (OSCOLA) / Oxford style. Scientific Style and Format (CSE style) Turabian: A Manual for Writers. List of style guide abbreviations.

  5. Content writing services - Wikipedia

    en.wikipedia.org/wiki/Content_writing_services

    Content writing services (also known as online content writing services and content marketing services) is a category of work that first surfaced in the early 1990s, due to an exponential rise in online activities. [1] Content writing services are firms, companies or group of writers that provide services such as blog writing for websites, web ...

  6. Copywriting - Wikipedia

    en.wikipedia.org/wiki/Copywriting

    Copywriting. Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. Copywriting is aimed at selling products or services. [1] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular ...

  7. List of writing genres - Wikipedia

    en.wikipedia.org/wiki/List_of_writing_genres

    List of writing genres. Writing genres (more commonly known as literary genres) are categories that distinguish literature (including works of prose, poetry, drama, hybrid forms, etc.) based on some set of stylistic criteria. Sharing literary conventions, they typically consist of similarities in theme/topic, style, tropes, and storytelling ...

  8. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. It is considered one of the four most common rhetorical modes. The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.

  9. Letter of intent - Wikipedia

    en.wikipedia.org/wiki/Letter_of_intent

    A letter of intent ( LOI or LoI, or Letter of Intent) is a document outlining the understanding between two or more parties which they intend to formalize in a legally binding agreement. The concept is similar to a heads of agreement, term sheet or memorandum of understanding. Merger and acquisition agreements, [1] joint venture agreements ...