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  2. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

  3. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Roughly 2% of direct marketers use faxes for advertising purposes, mostly for business-to-business marketing campaigns. Couponing. Couponing is used in print and digital media to elicit a response from the reader. An example is a coupon which the reader receives through the mail and takes to a store's check-out counter to receive a discount.

  4. Online food ordering - Wikipedia

    en.wikipedia.org/wiki/Online_food_ordering

    Online food ordering is the process of ordering food, for delivery or pickup, from a website or other application. The product can be either ready-to-eat food (e.g., direct from a home-kitchen, restaurant, or a virtual restaurant) or food that has not been specially prepared for direct consumption (e.g., vegetables direct from a farm/garden, fruits, frozen meats. etc).

  5. Online Coupon Codes Are Hot, and Investors Are Cashing In - AOL

    www.aol.com/on/online-coupon-codes-hot-investors...

    www.coupons.com Here's a tip that every seasoned Internet user knows all too well: The next time that you find yourself looking at a checkout screen with a blank box begging for a coupon code ...

  6. One industry doing well: online coupon sites - AOL

    www.aol.com/2008/12/10/one-industry-doing-well...

    USA Today is reporting that the one big winner in today's economy is online coupon sites: this winter, according to Simmons Market Research Bureau, 38.6 million Americans will use online coupons ...

  7. Online shopping - Wikipedia

    en.wikipedia.org/wiki/Online_shopping

    t. e. Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which ...

  8. Rebate (marketing) - Wikipedia

    en.wikipedia.org/wiki/Rebate_(marketing)

    Rebate (marketing) In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into ...

  9. Coupon (finance) - Wikipedia

    en.wikipedia.org/wiki/Coupon_(finance)

    In finance, a coupon is the interest payment received by a bondholder from the date of issuance until the date of maturity of a bond . Coupons are normally described in terms of the "coupon rate", which is calculated by adding the sum of coupons paid per year and dividing it by the bond's face value. For example, if a bond has a face value of ...