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  2. App store optimization - Wikipedia

    en.wikipedia.org/wiki/App_store_optimization

    App store optimization (ASO) is the process of increasing an app or game’s visibility in an app store, with the objective of increasing organic app downloads. Apps are more visible when they rank highly on a wide variety of search terms ( keyword optimization ), maintain a high position in the top charts, or get featured on the store.

  3. List of mobile app distribution platforms - Wikipedia

    en.wikipedia.org/wiki/List_of_mobile_app...

    Some of the most popular 10 mobile app distribution platforms are: Apple App Store: This is the official app store for iOS devices. It is the primary distribution platform for iOS apps and has strict guidelines for app approval. Google Play Store: This is the official app store for Android devices. It is the primary distribution platform for ...

  4. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media.. Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  5. Shopify - Wikipedia

    en.wikipedia.org/wiki/Shopify

    Shopify Inc. Shopify Inc., stylized as shopify, is a Canadian multinational e-commerce company headquartered in Ottawa, Ontario. Shopify is the name of its proprietary e-commerce platform for online stores and retail point-of-sale systems. [3] The platform offers online retailers a suite of services including; payments, marketing, shipping and ...

  6. Online shopping - Wikipedia

    en.wikipedia.org/wiki/Online_shopping

    An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping.

  7. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads. Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [ 2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites ...

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