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  2. E-commerce - Wikipedia

    en.wikipedia.org/wiki/E-commerce

    E-commerce (electronic commerce) is the activity of electronically buying or selling products on online services or over the Internet.E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.

  3. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  4. Types of e-commerce - Wikipedia

    en.wikipedia.org/wiki/Types_of_e-commerce

    There are many types of e-commerce models, based on market segmentation, that can be used to conducted business online. The 6 types of business models that can be used in e-commerce include: [1] Business-to-Consumer (B2C), Consumer-to-Business (C2B), Business-to-Business (B2B), Consumer-to-Consumer (C2C), Business-to-Administration (B2A), and ...

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing is the act of satisfying and retaining customers. [ 3] It is one of the primary components of business management and commerce. [ 4] Marketing is typically conducted by the seller, typically a retailer or manufacturer.

  6. Direct-to-consumer - Wikipedia

    en.wikipedia.org/wiki/Direct-to-consumer

    Direct-to-consumer ( DTC or D2C) or business-to-consumer ( B2C) is the business model of selling products directly to customers and thereby bypassing any third-party retailers, wholesalers, or middlemen. Direct-to-consumer sales are usually transacted online, but direct-to-consumer brands may also operate physical retail spaces as a complement ...

  7. Magento - Wikipedia

    en.wikipedia.org/wiki/Magento

    magento-opensource .com. Magento is an open-source e-commerce platform written in PHP. Magento source code is distributed under Open Software License. Magento was acquired by Adobe Inc in May 2018 for $1.68 billion. [ 2][ 3] More than 150,000 [ 4] online stores have been created on the platform.

  8. Internet - Wikipedia

    en.wikipedia.org/wiki/Internet

    Advertising on popular web pages can be lucrative, and e-commerce, which is the sale of products and services directly via the Web, continues to grow. Online advertising is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

  9. Business-to-business - Wikipedia

    en.wikipedia.org/wiki/Business-to-business

    Business-to-business. The "electronic components district" of Guangzhou, where numerous shops sell electronic components to other companies that would use them to manufacture consumer goods. Business-to-business ( B2B or, in some countries, BtoB) is a situation where one business makes a commercial transaction with another.