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The TRESemmé brand was launched in 1947 by Godefroy Manufacturing, and was bought in 1968 by Alberto-Culver, a manufacturer of hair and skincare products. The original intention was to only distribute the products of the brand within beauty salons; however, as the product line became more popular, it was marketed to supermarkets and pharmacies.
Bagel Bagel – pretzels/snacks (Israel) Knorr (Knorr-Suiza in Argentina, Royco in Indonesia and Kenya, Continental in Australia) – sauces, stock cubes, ready-meals, meal kits, ready-soups, frozen food range (except Japan)
Alberto-Culver was purchased by consumer goods company Unilever on September 27, 2010 for US$3.7 billion. [10] The terms of the acquisition required Unilever to divest selected hair care brands and its entire food business in the USA to other companies to satisfy antitrust concerns (in the late 1990s, Unilever had purchased Alberto-Culver's historic Chicago rival, Helene Curtis).
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The US-based Good Humor ice cream business was acquired in 1961. [17] By the mid-1960s, laundry soap and edible fats still contributed around half of Unilever's corporate profits. [ 11 ] However, a stagnant market for yellow fats (butter, margarine, and similar products) and increasing competition in detergents and soaps from Procter & Gamble ...