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Craftsman is a line of tools, lawn and garden equipment, and work wear. Originally a house brand established by Sears, the brand is now owned by Stanley Black & Decker . As with all Sears products, Craftsman tools were not manufactured by Sears during that company's ownership, but made under contract by various other companies.
On January 9, 2017, Sears announced that it had reached an agreement to sell the Craftsman brand to Stanley Black & Decker for $900 million, plus royalties on new Craftsman sales for a 15-year period. During this period, Sears will continue selling Craftsman products royalty-free under a licensing agreement.
Easco continued the Craftsman contract with Sears. By 1969, the parent company was known as Easco Corporation. Tools made by MDF for Sears have a "V" maker's mark on them, those by Danaher had a "V^" (V and upside down V, sometimes a right-side up V). Variations of the "VV" exist including three digit codes on tools such as ratchets.
Changes are afoot at Sears that have some people wondering if the 117-year-old retailer might just put itself out of business. For the first time, consumers can buy Craftsman tools and Die Hard ...
As Sears grew and pioneered its own brands such as Kenmore appliances, Craftsman tools and Allstate insurance, the company became a juggernaut, employing legions of workers to produce and sell the ...
March 23, 2011 at 7:50 AM. Sears Craftsmen tools. Get $5 worth of free tools from Craftsman when you join the company's tool club and opt into its email list. As a member, you'll be able to ...
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